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SHANNON M. HAWKE

 

E-mail: hawke.shannon@gmail.com

Tel: 705-321-3016

Accomplishments
 

Marketing & Communication

Orillia Museum of Art & History

  • Manager of Social Media Marketing – developing Social Media Marketing Plans, implementing management tools, live-tweeting during events, responding to comments and inquiries, monitoring social media platforms. Led successful social media campaign during online Museum Dance Off competition reaching thousands of users around the world promoting the museum and winning most popular museum with video Sir Sam Funk.

  • Professional development workshops and courses: UBC Digital Culture in Museums, Orillia Area CDC Social Media for Small Business Pt. 2 & 3, Museum Hack Audience Engagement, RT07 Unleashing the Power of TripAdvisor

  • Guest speaker at 2014 Ontario Museum Association Conference, #SocialMedia in Museums

  • Website Content Creator: head manager of the museum’s content for web presence. Worked directly with website administrators during the redesign of the museum’s website.

  • Interpersonal skills: Pleasant and polite, expressing genuine interest with the public. Experience in reception and front desk management positions.

  • Excellent creative writing skills. Experience writing reports, press releases, newsletters, policies, and promotional material.

 

Technical Skills      

Orillia Museum of Art & History

  • Strong experience on social media platforms: Facebook, Twitter, Instagram, Tumblr, YouTube, TripAdvisor

  • Social Media management & analytics tools: Hootsuite, Buffer, Google Analytics

  • Event photographer and videographer. Works comfortably with Nikon and Canon DSLR cameras, with experience in Adobe Photoshop, Premiere Pro, Illustrator, InDesign and Audition

  • Familiar with Bluehost & Drupal website management for content creation

  • Maintenance of audio/visual equipment, troubleshooting projectors and microphone systems.

  • Proficient with Microsoft Office tools

  • Experience with SmartVendor POS system – transactions, gift shop inventory, customer information

  • Experience with PastPerfect tracking system – membership information, donors information, generating mailing lists, artifact archives

 

Visitor Experience

Orillia Museum of Art & History

  • Excellent customer service and personable with visitors, administration with front of house greetings, monetary transactions, phone calls

  • Public Speaking: Personable and professional, experience in educational presentations and guiding building and exhibition tours

  • Conducting presentations: Guest Speaker at the Ontario Museums Association 2014 Conference with seminar on Social Media in Museums.

  • Speaking at various events, including exhibition openings, History Speakers Evenings, various events and programs on behalf of the museum

  • Representing the museum staff for rental clients and attending to their needs

 

Teamwork & Leadership Skills

Orillia Museum of Art & History 

  • Leadership – Conducting tasks and dividing them equally among a team, assessing productivity and creating techniques for better group dynamics, positive attitude and approachable

  • Problem Solving – Calmly dealing with situations, finding alternate resolutions, patience in solving issues

    • Adaptable – Quick learning, adjustable to different work environments. Able to work in a team as well as individually.

Personal Work

  • Director and Producer on three short films and two online video parodies. Leadership working with actors and a crew in pre-production, production and post-production.

  • Calm and professional in high stress situations, working with a team, making quick decisions, adaptable to assist others and prioritize tasks

Documents

 

 

Printable Resume

2010 - present

2010 - present

Employment Experience

 

2016 – Present    Communications Coordinator, Orillia Museum of Art & History, Orillia, ON

2015 – 2016      Communications & Visitor Experiences Coordinator, Orillia Museum of Art & History, Orillia, ON

 

2013 – 2015      Museum Assistant, Orillia Museum of Art & History, Orillia, ON

 

2012 – 2013      Store Clerk, Jack & Maddy Toy Store, Orillia, ON         

 

2012                  Event Co-Organizer “Bark in the Park”, Abernant Vet Services, Stayner, ON  

            

 

Education

 

   

2012-2016         Media Studies for Social Change, Honours Bachelor of Arts & Science

                          Lakehead University, Orillia, ON

   

2009-2011         Veterinary Technician Diploma with Honours,

                           Georgian College, Orillia, ON

    

2004-2009         Ontario Secondary School Diploma with Honours,

                            Park Street Collegiate Institute, Orillia, ON

Volunteer

 

  

2012 - Present     Organizing Committee Member, International Women’s Day Art Show, Orillia, ON

 

2014 – 2015         Committee Member and Graphic designer, Cinema Politica – LUSU Orillia

                             Committee, Lakehead University, Orillia, ON

        

 

2012 (Dec);          Photographer & Volunteer. 2014 Media Showcase; Poster Designer,

2013 (Apr);           Lakehead U Fall & Spring Semester Media Showcases,

2014 (Apr)            Orillia, ON

    

2010(Mar-June);   Front Desk Volunteer, Orillia Museum of Art & History,

2012 (Jan-Aug)     Orillia, ON     

          

2010-2011            Preview Day and Open House Volunteer, Georgian  College, Orillia, ON

 

 

 

References available upon request

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